Freo partners with Boomer Home Loans as a new AFL Coaches Partner


Fremantle have signed with WA-founded Boomer Home Loans as the club’s new AFL coaching partner for the next two seasons.

Boomer Home Loans is Australia’s leading provider of home loans for the over 55s, helping Australian retirees and future retirees enjoy the life they deserve with their fast and flexible home loan services.

The partnership will see the Boomer Home Loans logo adorn the collar and chest of head coach Justin Longmuir and his fellow coaches, and their logo will also appear in the coaches box and on match boards on match days.

Club and Boomer home loans will also have exciting matchday activations to watch from April this year.

“We welcome Boomer Home Loans to the Fremantle family,” said Fremantle CEO Simon Garlick.

“Like Fremantle Football Club, Boomer Home Loans is a proudly WA founded organization looking to grow from scratch.”

Head Coach Justin Longmuir thanked Boomer Home Loans for their support.

“It’s great to see Fremantle partnering with Boomer Home Loans and we are particularly grateful for their support of the AFL coaching staff,” Longmuir said.

“The next two seasons promise to be exciting for the Club and we are grateful to have Boomer Home Loans with us on this journey.”

Scott Phillips, CEO and co-founder of Boomer Home Loans, said they and Fremantle had formed a natural partnership.

“As a WA-based company, we are proud to partner with the Fremantle Dockers.” Phillips said.

“This sponsorship gives us an incredible opportunity to connect with the Freo Dockers supporters across Australia who have helped create such an incredible family culture.

“Boomer Home Loans is Australia’s leading provider of specialist home loans for the over 55s and we are definitely changing seniors loans.

“At Boomer, we share Freo’s community values ​​and understand the important role sport plays in the social fabric of Australian culture.

“Our partnership with Fremantle Football Club will enable us to help more Australians get the most out of their retirement while supporting the fitness, health and well-being of all fans.”

Boomer Home Loans has been Australia’s leading specialist mortgage lender for over 55 years. Boomer Home Loans addresses the financial challenges faced by many older Australians by providing fast and flexible home loan services to retirees and future retirees. For more information, visit


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